WordPress vs Custom Website – Which is Better?

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WordPress is a great option when you need a straightforward website that is easy to set up and doesn’t require much maintenance. However, if you need a website with unique functionalities, a custom website may be better suited for you.

There are a few different ways to create a website. You can use WordPress, which is the world’s most popular content management system (CMS), or you can have a custom website built for you. Each option has its own benefits and drawbacks.

In this article, we will compare WordPress vs custom websites and help you decide which is the best option for you.

WordPress vs Custom Website: What are the Main Differences?

A WordPress website typically means using a pre-designed theme and customizing it to suit your needs. On the other hand, a custom website is built from scratch according to your specific requirements.

While WordPress websites are usually less expensive to set up, custom websites may offer more flexibility and scalability in the long run. Let’s take a closer look at some of the key differences between WordPress vs custom websites.


WordPress offers a wide range of themes, both free and paid. There are also several page builders that can be used to create custom designs without touching a line of code. You can design the website pretty quickly with the help of WordPress themes and plugins.

However, because there are so many WordPress themes available, it can be difficult to find something unique that fits your needs. If you want your website to stand out from the crowd, a custom website may be a better option.

A custom website will allow you to have full control over the design of your site. You can work with a web designer to create a completely unique look and feel that accurately reflects your brand.

If you want a highly customized website, then a custom website is probably the way to go. If you’re on a tight budget and need a simple website that needs to be designed quickly, you should consider WordPress.


The performance of your website is important for a few reasons. First, it affects your search engine optimization (SEO). A faster website will rank higher in Google than a slower one.

Second, the performance of your website affects the user experience (UX). A slow website can frustrate users and cause them to leave before they even see what you have to offer.

Performance can vary depending on the theme, hosting, and plugins you choose for your WordPress website. You will need to be aware of these factors to ensure that your website is as fast as possible.

Typically, a custom website that is well built will offer better performance than WordPress regarding site speed. This is because custom websites are often designed with performance in mind from the start. However, this certainly comes down to the quality of the code of the custom site.

Keep in mind that many developers will use certain frameworks to create the custom website (e.g. symfony, or even a framework built on top of that), and each framework can perform differently.


Flexibility is crucial if you need to add custom functionality to your website. For example, if you have very specific technical requirements, you may need a flexible platform to accommodate these types of features.

WordPress is fairly flexible and can be used to create almost any type of website. However, there may be some limitations when it comes to adding certain features.

Moreover, you may need to purchase additional plugins or themes to get the functionality you need.

A custom website offers more flexibility since it can be designed specifically for your needs. If you need a website with complex functionality, a custom website is what you should consider.


With WordPress, you will need to regularly update your plugins and themes to keep your website secure. Updating the themes and plugins is pretty straightforward, but they can be a bit overwhelming if you have a lot of them. However, you can always turn on the auto-update feature.

You will need to update your custom website less often since it is not built on a third-party platform.

However, you will need to update your website occasionally to keep it secure and up to date. And it can be pretty time-consuming and costly as you might need to hire a developer.

SEO Optimizations

When it comes to SEO, WordPress makes things very easy. WordPress is designed with SEO in mind, and there are plenty of plugins that can help you optimize your website for the search engines. But they don’t offer you complete control over SEO as a custom website does.

A custom website is excellent for SEO as it offers full control of the site from top to bottom. You can even optimize the code to ensure the entire site elements are SEO-friendly.

However, SEO for a custom site is more complex and requires more work. The developer you hire must have a good sense of SEO to make your site well optimized.


All WordPress sites are made on the same framework, and because of that, it is often the target of hackers. In addition, there are always new security threats emerging, and you need to make sure you keep your WordPress site up to date to deal with them.

Some plugins can help you secure your WordPress site, but they cannot make it entirely hackproof. A custom website is less likely to be hacked since it is built on a custom ground.

As a result, hackers don’t know what’s inside it, making it more secure than a WordPress site. But that doesn’t mean it is entirely secure. You will need to take security measures to keep the hackers away.

Ease of Use

WordPress is one of the easiest content management systems to use. The interface is user-friendly, and you can easily add new pages, posts, and images. Moreover, there are plenty of tutorials and support available if you need help.

A custom website is not as easy to use as WordPress. The interface is usually more complicated, and it can be challenging to add new content.

As a result, the person in control will require learning how to use the interface and other relevant aspects before adding and updating the content or pages.


WordPress is an excellent platform for small websites, but it can be hard to scale. If you need to add more features or functionalities to your website, some plugins may help you, but you will not always find what you are looking for.

On the other hand, a custom website is more scalable as it can be designed to accommodate future growth. You can easily add new features and functionality as needed with the help of your developer.


WordPress website is usually cheaper to build as it doesn’t require a lot of customization. In addition, you can find plenty of free WordPress themes and plugins for free or at a low cost. And, you can begin a WordPress website for less than $100.

A custom website will require a higher upfront cost as it needs to be designed and developed from scratch. The cost of a custom website can range from a few thousand dollars to tens of thousands depending on the size and complexity of the site.

WordPress vs Custom Website: Pros and Cons

Both WordPress and custom websites have their pros and cons. Let’s check them out.

Pros of WordPress include:

  • Easy to use and set up.
  • Plenty of available themes and plugins.
  • Relatively cheap to build.
  • Easy to customize and maintain.
  • No coding skill is required.
  • Contents are easy to upload.

Cons of WordPress include:

  • You don’t have full control over the design.
  • It can be difficult to scale.
  • It is not as secure as a custom website.

Pros of a Custom Website include:

  • It is designed specifically for your needs.
  • Easy to scale.
  • Offer full control over the design.
  • More secure than WordPress.
  • Offer better performance.
  • More flexibility for SEO

Cons of a Custom Website include:

  • Very expensive to build.
  • Requires a lot of time to build.
  • Not as easy to use as WordPress.
  • Difficult to modify without a professional.
  • You need to be more hands-on with the maintenance.


So, which one is better for you? WordPress or custom website? It really depends on your needs and what you want to achieve with your website. If you need a simple website that is easy to set up and manage, WordPress might be the best option for you.

But if you need a complex website with lots of unique requirements, a custom website would be the better choice. It is also more secure and offers better performance. Of course, the downside is that it is very expensive to build.

Now the decision is up to you. Choose wisely!